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Because the Small Details Make a Big Difference

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Hello and welcome to Glassner Carlton Financial, a wealth management firm located in Morristown, New Jersey.

We are fortunate to know many of the good people that make our community special.

We feel privileged to serve you!


I’m a…


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Individual or
Family

You are looking for a partner to be there for you and your kin through the many twists and turns that life can take.

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Business Owner or Professional

You’ve worked hard to achieve your success and won’t settle for anything less than a partner who will do their utmost to help you make the most of it.

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Retiree or Nearing Retirement

You need a partner who will help you rest assured you’ll be protected from any unwelcome surprises in your Golden Years - and who will fight hard when the inevitable ones do arise.

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CPA, Attorney, or Other Intermediary

You seek a partner who will honor and respect the bond of trust you have with your clients.


Our Values

Our firm was founded by Bill Glassner in 1985. Bill’s modest upbringing was the driving force that motivated him to help others in his community. He sought to bring them greater financial literacy and empowering them to make wise financial decisions. After a few decades in the business Bill’s son-in-law, Judd Carlton, became his successor. It remains a family owned business until this day.

This simple story tells a great deal about the values we represent to this day: hard work, honesty, and perseverance. With these values in mind we aim to make an impact on families, businesses, and individuals in the community around us that we are so fortunate to be a part of.

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Us

William O. Glassner, CFP® Photo

William O. Glassner, CFP®

Founder | CERTIFIED FINANCIAL PLANNER™
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William O. Glassner headshot

William O. Glassner, CFP®

Founder | CERTIFIED FINANCIAL PLANNER™

(973) 539-1945 x11
bglassner@royalnj.com


I am the founder of Glassner Carlton Financial. I set out years ago to establish a company that could help regular, ordinary folks like me from our community to be able to achieve what they wanted in life without the worry of not having enough money. I am transitioning the practice to my son-in-law, Judd Carlton, and I have the utmost confidence in his ability to uphold this firm’s core values of hard work, integrity, and honesty, the principles upon which it was founded. 

I provide investment, retirement, estate, tax, education and insurance planning to my clients, families and individuals that I have worked with for many years, from my office in Boca Raton, Florida.

I earned an MS from the Graduate School of Business at Columbia University. 

His human side…

I have loved numbers and finance, and I enjoy helping people. At one point I realized that what came easy to me in looking at personal finance was not easy to master for everyone. I had an early mentor, my first boss after school. He was a very successful businessperson who taught me to focus on service and quality control, and to spend enough time to focus on the details. These are the fundamentals of my business strategy and they’ve benefited our clients tremendously.

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Judd T. Carlton, CFP®, AIF® Photo

Judd T. Carlton, CFP®, AIF®

Managing Executive
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Judd T. Carlton headshot

Judd T. Carlton, CFP®, AIF®

Managing Executive

(973) 539-1945 x12
jcarlton@royalnj.com


I graduated Magna Cum Laude from New York University with a BA in Economics and have an MS in Accounting from the Silberman College of Business at Fairleigh Dickinson University. I also hold the CFP® and AIF ® designations.

His human side…

I was interested in markets and economics from an early age. I even studied economics and game theory at summer camps in middle school (nerd).

The person who has had the biggest influence over my career path is my father-in-law Bill Glassner, the founder of the firm. He showed me how planning for the long-term makes a big impact. He shared his comprehensive knowledge of bond investing. He taught me early on to consider the conservative approach. I learned his calm and warm demeanor. Every once in a while a client will say that I sound like him.

I love living near Morristown because there is a great balance between town life and outdoor life. You can hike a mountain, watch the kids play their sports in the open fields and then have a world class dinner with friends -- all within 10 or 15 minutes of each other.

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Noreen A. Flynn Photo

Noreen A. Flynn

Client Relations Manager
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Noreen A. Flynn headshot

Noreen A. Flynn

Client Relations Manager

(973) 539-1945 x13
nflynn@royalnj.com

I have been fortunate to be a member of the team since 2001. I am dedicated to ensuring operational cohesiveness while managing client needs regarding financial services requests. I am proficient in establishing various types of accounts and maintaining the expedient flow of paperwork generated by our office's transactions. I take pride in proactively building and maintaining strong relationships with our clients. 

Her human side…

I have had many influences throughout the years in the financial industry. Starting as a receptionist in 1985 at a bond trading firm on Wall Street, a mentor encouraged me to obtain my industry licenses to allow for more opportunities within the industry. Early on in my career I was focused on the operations and trading side of the industry that included working for major firms and on the floor of the New York Stock Exchange. 

When I joined Glassner Carlton Financial, I found the financial planning aspect of the financial industry to be interesting since it has a more personal approach to a client’s financial needs. It is very gratifying knowing that I can assist clients achieve their goals.

Bill Glassner was a big influence in my enthusiasm to learn more about the financial planning aspect of the financial industry. He has been a great leader and educator throughout the years. As Judd Carlton took over, he offered a wealth of knowledge to continue expanding my knowledge that enhances my client services capabilities. I am very thankful for this opportunity to work along side both Bill & Judd all these years.

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Inna D. Braudo Photo

Inna D. Braudo

Financial Advisor, MBA
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Inna D. Braudo headshot

Inna D. Braudo

financial advisor, mba

(973) 539-1945 x10
ibraudo@royalnj.com

I have been in the financial industry for over 10 years. As a Financial Advisor, my primary goal is to align your financial plan and investment strategy with your personal goals and objectives. We will be working together on periodic portfolio strategy reviews, financial planning, risk tolerance questionnaires, and any questions you may have along the way.

I have an MBA in Finance and a BA in Economics from Rutgers University, and also plan to obtain the CERTIFIED FINANCIAL PLANNER™ designation. 

Her human side…

I got into the business of financial advising because I wanted to leave trading behind and was looking for a career change. I found that the industry appeals to me because planning and organization are two of my greatest strengths. 

The person who has had the greatest influence over my career path was my father. He came to this country with nothing and worked his way toward a successful career and business. He has always pushed me to work hard and accomplish more than I thought I could. 

My favorite thing about living near Morristown is the feel of the suburbs (trees and blue sky) combined with the closeness of the big city. I like being surrounded by parks and nature while at the same time having anything I need be just a quick car ride away.

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Shaun Leonard Photo

Shaun Leonard

Financial Paraplanner
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Shaun Leonard headshot

Shaun Leonard

Financial Paraplanner

(973) 539-1945 x18
sleonard@royalnj.com


I joined the team in 2019 and am currently working towards my BA in Finance with a minor in Economics at Montclair State University. I received my Wealth Management Specialist™ certification from Kaplan Financial and plan to become a Certified Financial Planner™ post-graduation. 

I work closely with the team to prepare and analyze financial statements for review during client meetings. I also help to enhance the social media and marketing aspects of the firm.

His human side…

I like the increasingly popular fee-only business model where clients and advisors both benefit from the growth of their net worth. Growing up in a household of humble means, I quickly learned the importance of managing personal finances. I find it fulfilling that this career path will allow me to help others improve their financial literacy as well.

Although I could credit multiple finance YouTubers who I have followed throughout high school, Judd Carlton has had the biggest influence over my career path. I was extremely fortunate to secure an internship at Glassner Carlton during my sophomore year of college and have learned an immense amount about the industry since.

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Working Together

Working together is different from one client to the next and is highly customized to your specific needs.

Financial Planning

You are: Looking for a roadmap to guide you through the inflection points that life will take.

We provide: Financial planning, tax planning, overall guidance on the creation and maintenance of your estate plan, cash flow planning

Investment Management

You need: A portfolio designed to grow over time to overcome the rate of inflation and allow you to reach your financial goals

We provide: A custom designed portfolio. Using a rigorous analytical approach, we will form an asset allocation that fits your risk profile. We will then put your investment plan into action by purchasing securities and monitoring the portfolio as the market changes.

We use a multi-step process that allows us to get to know each other. We offer remote and online meetings to accommodate social distancing, and when appropriate will also meet in person.


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Step 1

Initial Phone or Zoom Consultation

We listen as you explain your goals, your approach to the markets and unique position, the vision for your financial life.


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Step 2

Pre-Analysis Meeting

We ask consultative questions that delve further into the details of your financial, tax and estate situation.


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Step 3

Review/Analysis

We review everything you have shown us and create a strategy to meet your goals.


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Step 4

Strategy Meeting

We present our recommendations and listen to your thoughts. The primary question we seek to answer is whether or not what we have designed fits the vision that you have set.


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Step 5

Implementation

After you make the decision to work with us, we walk you through the mechanics of becoming a client and prepare any necessary paperwork. Regular, open communication keeps you informed of our thinking and makes sure that we are in total awareness of your life changes. 


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Stories

Time and time again, we hear from our clients that it is the high attention paid to even the smallest of decisions that has made the difference for them.

Here are some examples of ways that we have helped our clients by devoting time to what may have been considered a minor detail that turned out to have a large impact.

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Looking Beyond the Surface

A client came to us with an investment that sounded too good to be true. It was recommended by a trusted service provider of theirs. Through our careful inspection we sensed something wasn’t right. It turned out to be a fraud.


Doing the Right Thing Even in the Face of Challenges

We were troubled by seeing a client’s lawyer trying to line himself up to receive the family’s inheritance. Over a period of years we urged our client to meet a new attorney. We even insisted on being in the meeting with the client and attorney in person to be sure it was being executed correctly. The new attorney was originally defensive, but eventually thanked me for protecting the client.


Didn’t Matter What It Took

A client was facing a large estate tax bill of about $1 million. We helped them create and implement a strategy that reduced the tax by sizable proportions. It took over a year of planning and attending meetings with multiple generations of the family and the legal team.


Going Beyond the Bounds of the Relationship

A client forgot to take their required minimum distribution at an outside institution. By reminding them that they need to take their distribution we saved them the 50% penalty they would have been charged.


Not Letting Things Slip Through the Cracks

We received an email requesting a federal funds wire request from a client’s account for $25,000 to be sent to a bank account that we did not recognize. We called the client to confirm his request and found that he did not send the email. We contacted our tech support team and they were able to determine that the client’s email was hacked.

Fees

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Financial Planning

We will work with you to build a financial plan that includes all of your goals related to your life and your money. We’ll discuss risk management, cash flow, tax planning, and more. For financial plans, we charge a one-time fee that ranges between $4,000 and $7,000.

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Investment Management

We manage your assets according to an Investment Policy Statement (IPS) that we establish in the beginning of the relationship. It will detail your risk and return preferences. We will then create the investment strategy and purchase securities in accordance with the plan, monitor the account, and rebalance over time as necessary.

The fees for our investment management services are below. A percentage fee is applied based on the total of all assets held in Royal Alliance’s Pershing-custodian accounts. One quarter of the annual fee is charged each quarter, proportionately to each account. Adjustments are made to account for withdrawals and deposits. There is no minimum time commitment and there are no commissions or mark-ups on stocks, bonds and funds.

Tiered Fee Structure


Portfolio Size

Client Fee

Up to $1,000,0001.00%
$1,000,000  -  $2,000,0000.70%
$2,000,000+0.30%


Each tier of household assets pays the rate noted. For example, a $2 million household pays 1% on the first million and 0.70% on the second million.

Households may combine values of all fee-based accounts to achieve lower fees.

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